About us

Creating a sustainable society of prosperity

Vision & Mission - B of Joy co-op

Our vision centres on a ‘Good stewardship of All Life’. The vision is based on the Declaration of Peace (DoP), the 12 Points of Change (12PoC) and the New Declaration of Human Rights (NDHR), which describe a world of prosperity and peace. In our mission, we are concerned with developing and promoting sustainable, equitable, innovative products and services that exclusively serve B of Joy co-op members and society. The circular local complementary URA currency is part of this globally as a unit of account within the URA platform.